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    Basic Marketing Study Set 1
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    Exam 4: Focusing Marketing Strategy With Segmentation and Positioning
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    A _____ Is a Market with Very Similar Needs and Sellers
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A _____ Is a Market with Very Similar Needs and Sellers

Question 97

Question 97

Multiple Choice

A _____ is a market with very similar needs and sellers offering various close substitute ways of satisfying those needs.


A) generic market
B) standard market
C) target market
D) global market
E) product-market

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