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    Basic Marketing Study Set 1
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    Exam 2: Marketing Strategy Planning
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    A Marketing Strategy Specifies
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A Marketing Strategy Specifies

Question 28

Question 28

Multiple Choice

A marketing strategy specifies:


A) a marketing mix.
B) a target market and a related marketing mix.
C) a target market.
D) the resources needed to implement a marketing mix.

Correct Answer:

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