Multiple Choice
Which of the following is an operational decision--rather than a strategy decision?
A) A decision to seek distribution only through the best retailers.
B) Selection of a specific target market.
C) A decision to maintain a "one price" policy.
D) Selection of a specific cable TV channel on which to advertise.
E) All of these are good examples of operational decisions.
Correct Answer:
Verified
Correct Answer:
Verified
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