Multiple Choice
When Sony Corp., an electronics producer, purchased the Pebble Beach golf course in California, it was pursuing what type of opportunity?
A) Diversification
B) Market development
C) Market penetration
D) Product development
Correct Answer:
Verified
Correct Answer:
Verified
Q222: Professional Dental Supply has been successfully selling
Q223: Pop Soda Co. wants to increase sales
Q224: Which of the following is an operational
Q225: A producer of frozen pasta dinners finds
Q226: Any series of firms or individuals that
Q228: "Product" is concerned with:<br>A) branding and warranties.<br>B)
Q229: Sales promotion:<br>A) lets the salesperson adapt the
Q230: Ford Motor Co. "loaned" new Fiestas to
Q231: A target market and a related marketing
Q232: A firm with a "competitive advantage" has