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When Fast Food Restaurant, Tommy's Tacos, Had Poor Sales in Central

Question 166

Multiple Choice

When fast food restaurant, Tommy's Tacos, had poor sales in Central City, marketing managers closed one outlet on the east side of town and opened two new locations on the south side of town. These moves represent


A) operational decisions in the product decision area.
B) strategy policies in the place area.
C) strategy policies in the product area.
D) operational decisions in the place area.
E) strategy policies in the promotion area.

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