Multiple Choice
_____ means trying to increase sales of a firm's present products in its present markets.
A) Differentiation
B) Product development
C) Market development
D) Diversification
E) Market penetration
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q149: Finding attractive opportunities and developing profitable marketing
Q150: Which of the following is NOT one
Q151: A "channel of distribution":<br>A) usually has three
Q152: Nike moved beyond shoes and sportswear to
Q153: In which quadrant of the SWOT analysis
Q155: A "marketing plan" is:<br>A) a marketing program.<br>B)
Q156: Which of the following statements is a
Q157: A S.W.O.T. analysis can help a marketing
Q158: Estimating a customer's lifetime purchasing potential is
Q159: _ means that the marketing mix is