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    Basic Marketing Study Set 1
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    Exam 1: Marketings Value to Consumers, Firms, and Society
  5. Question
    Marketing Is Concerned with Individual Transactions Rather Than with Building
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Marketing Is Concerned with Individual Transactions Rather Than with Building

Question 312

Question 312

True/False

Marketing is concerned with individual transactions rather than with building ongoing relationships with customers because that is the job of people in the public relations department.

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