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  3. Study Set
    A Preface To Marketing Management
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    Exam 12: The Marketing of Services
  5. Question
    Which of the Following Is the Most Basic and Obvious
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Which of the Following Is the Most Basic and Obvious

Question 31

Question 31

Multiple Choice

Which of the following is the most basic and obvious difference between goods and services?


A) Perishability
B) Intangibility
C) Reparability
D) Palpability

Correct Answer:

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