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Which of the Following Is an Advantage of Using the Everyday

Question 39

Multiple Choice

Which of the following is an advantage of using the everyday low pricing (EDLP) strategy?


A) This strategy allows retailers to charge higher prices to customers who are not price-sensitive and will pay the "high" price.
B) This strategy allows retailers to get rid of slow-selling merchandise.
C) This strategy tends to reduce advertising and operating expenses.
D) This strategy,when implemented,tends to draw a lot of customers and create a lot of excitement.

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