In the Context of New Product Planning and Development,the Success

Multiple Choice

In the context of new product planning and development,the success of a new product:

A) does not guarantee that additional low-cost brand extensions will be successful.
B) does not allow a brand to leverage the research and monies spent on the original product to successfully develop a new product.
C) ensures a quick development of other products in different product classes from the same brand.
D) ensures low levels of interaction between the functional areas of an organization.