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M's Pizza,a Fast Food Chain,decides to Explore the Hospitality Industry

Question 31

Multiple Choice

M's Pizza,a fast food chain,decides to explore the hospitality industry and signs a partnership with the Silverline Chain of Hotels.This partnership will ensure that M's Pizza's specialty pizzas are included in the hotel's room-service menu.In this scenario,which of the following growth strategies is M's Pizza using?


A) Market development
B) Product development
C) Market saturation
D) Diversification

Correct Answer:

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