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    Business
  3. Study Set
    A Preface To Marketing Management
  4. Exam
    Exam 7: New Product Planning and Development
  5. Question
    _____ Risk Is the Risk That a New Product Will
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_____ Risk Is the Risk That a New Product Will

Question 26

Question 26

Multiple Choice

_____ risk is the risk that a new product will not be developed within the desired time and budget.


A) Strategic
B) Credit
C) Market
D) Internal

Correct Answer:

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