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Marked Technologies Inc

Question 4

Multiple Choice

Marked Technologies Inc.has an idea for a new airplane rudder.After extensive research,it realizes that it lacks the resources needed to develop the rudder and enters into a long-term partnership with Z-High Airlines.Z-High Airlines was on the lookout for a new rudder design to be used in its commercial passenger jets.In this scenario,the relationship between Marked Technologies and Z-High Airlines is an example of a(n) _____.


A) intrapreneurial venture
B) franchise
C) acquisition
D) strategic alliance

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