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David Plans to Use Most of His Savings to Buy

Question 27

Multiple Choice

David plans to use most of his savings to buy a new car.There is a model that he particularly likes,but he is unsure about the car's performance in terms of mileage and fuel efficiency.Which of the following factors is most likely affecting David's decision-making process for buying this particular car?


A) Perceived functional risk
B) Postdecision dissonance
C) Perceived psychosocial risk
D) Disconfirmation paradigm

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