Multiple Choice
Marketeers Inc.conducts research to determine the reaction of its employees to certain organizational changes that have recently been implemented.The company wants detailed and personalized responses from a small number of participants within the company.It is willing to spend a large amount of money to get meaningful results.In this scenario,which data collection method will most likely give Marketeers Inc.the data it requires?
A) Personal interviews
B) Focus groups
C) Mail surveys
D) Observation
Correct Answer:
Verified
Correct Answer:
Verified
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