Multiple Choice
Which of the following is true of marketing information systems?
A) They consist of a coordinated collection of data,tools,techniques,and models to gather and interpret information for decision making.
B) They require search engine software and a word processing system to function.
C) They cannot function without an efficient transaction processing system and a learning management system.
D) They are designed exclusively to handle information from internal sources.
Correct Answer:

Verified
Correct Answer:
Verified
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