Kenny and Tessa Are Planning to Go on a Vacation

Multiple Choice

Kenny and Tessa are planning to go on a vacation. They learn that Dreamz Travel, a travel agency, is offering a special package that includes travel, lodging, and entertainment at a much lower price than the couple would have to pay for all of them separately. Which of the following pricing strategies is Dreamz Travel using in this scenario?

A) Price skimming
B) Odd-even pricing
C) Reference rate pricing
D) Bundle pricing