A Computer Manufacturer Is Producing a One-Of-A-Kind Innovation Called Innovel

Multiple Choice

A computer manufacturer is producing a one-of-a-kind innovation called Innovel, a cloud computing software that helps to navigate Internet content. While making the channel decision and finalizing the distribution arrangement, the manufacturer is keen on limiting the distribution of Innovel and gives only Techaven Inc. the rights to sell Innovel in that region. Techaven is known for its unique facilities and specialized inventories. In this case, the manufacturer is using the _____ arrangement of distribution.

A) selective
B) restrictive
C) exclusive
D) intensive