Solved

The Disconfirmation Paradigm Is Used to Study Two Variables,namely,consumer Prepurchase

Question 3

Multiple Choice

The disconfirmation paradigm is used to study two variables,namely,consumer prepurchase expectations and _____.


A) consumer loyalty related to the buying process
B) decision-making roles within the purchase process
C) the relationship between product knowledge and product involvement
D) the difference between expectations and postpurchase perceptions

Correct Answer:

verifed

Verified

Related Questions