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    Consumer Behavior Building Marketing Strategy
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    Exam 17: Outlet Selection and Purchase
  5. Question
    Which Dimension of Store Image Consists of Quality, Selection, Style
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Which Dimension of Store Image Consists of Quality, Selection, Style

Question 84

Question 84

Multiple Choice

Which dimension of store image consists of quality, selection, style, and price components?


A) merchandise
B) service
C) physical facilities
D) store atmosphere
E) institutional

Correct Answer:

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