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    Business
  3. Study Set
    Consumer Behavior Building Marketing Strategy
  4. Exam
    Exam 15: Information Search
  5. Question
    The Perceived Risk Associated with Unsatisfactory Product Performance Increases Information
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The Perceived Risk Associated with Unsatisfactory Product Performance Increases Information

Question 63

Question 63

True/False

The perceived risk associated with unsatisfactory product performance increases information search prior to purchase.

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