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  3. Study Set
    Consumer Behavior Building Marketing Strategy
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    Exam 11: Attitudes and Influencing Attitudes
  5. Question
    Which of the Following Is a Strategy for Altering the Cognitive
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Which of the Following Is a Strategy for Altering the Cognitive

Question 63

Question 63

Multiple Choice

Which of the following is a strategy for altering the cognitive component of a consumer's attitude?


A) change beliefs
B) shift importance
C) add beliefs
D) change ideal
E) all of the above

Correct Answer:

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