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    Exam 9: Learning, Memory, and Product Positioning
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    Using the Toll-Free Number 1-800-FLOWERS to Help Consumers Remember the Phone
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Using the Toll-Free Number 1-800-FLOWERS to Help Consumers Remember the Phone

Question 55

Question 55

Multiple Choice

Using the toll-free number 1-800-FLOWERS to help consumers remember the phone number is an example of _____.


A) chunking
B) maintenance rehearsal
C) zipping
D) minimizing
E) conditioning

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