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    Consumer Behavior Building Marketing Strategy
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    Exam 1: Introduction
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    Which of the Following Is Used to Describe a Group
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Which of the Following Is Used to Describe a Group

Question 90

Question 90

Multiple Choice

Which of the following is used to describe a group of consumers with similar needs sets?


A) demographics
B) lifestyles
C) media usage
D) A and B
E) A, B, and C

Correct Answer:

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