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  3. Study Set
    Consumer behaviour
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    Exam 5: Evaluating and Selecting Alternatives
  5. Question
    Evaluative Criteria Are the Various Features a Consumer Looks for in a Particular
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Evaluative Criteria Are the Various Features a Consumer Looks for in a Particular

Question 32

Question 32

True/False

Evaluative criteria are the various features a consumer looks for in a particular type of product to meet his/her needs.

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