Multiple Choice
Timing problem recognition can sometimes be difficult for a marketer to influence because:
A) consumers vary in how long they decide they may have an actual problem.
B) some consumers aren't influenced by marketing at all.
C) some consumer needs can arise suddenly.
D) some consumers aren't influenced by marketing at all and some consumer needs can arise suddenly.
Correct Answer:

Verified
Correct Answer:
Verified
Q9: Problem recognition involves:<br>A) choosing between two or
Q10: Determining consumer problems can be done using:<br>A)
Q11: Some of the key methods for measuring
Q12: Product analysis is best described as:<br>A) analysis
Q13: Recognition of a discrepancy that any brand
Q15: Repeat purchases of often-consumed items such as
Q16: Problem recognition occurs when a consumer's desired
Q17: High levels of product involvement may generate
Q18: An active problem is one which the
Q19: An inactive problem is one which the