Complete the Following Using the Terms Listed

Multiple Choice

Complete the following using the terms listed.
-With _____,businesses drop prices for a set period of time to attract more customers during that period of time.

A) breakeven analysis
B) promotional mix
C) Volume objectives
D) Institutional advertising
E) discount pricing
F) Creative selling
G) Point-of-purchase advertising
H) skimming pricing
I) pushing strategy
J) penetration
K) integrated marketing communications
L) cooperative advertising
M) odd pricing