What Is the Difference Between Differentiation and Segmentation

Multiple Choice

What is the difference between differentiation and segmentation?

A) There is no difference between the two
B) Differentiation deals with the "how" a firm chooses to compete,while segmentation describes "where" in the entire market a firm chooses to compete
C) Differentiation is a firm's strategic choice,whereas segmentation is given by its environment
D) Segmentation is the head of the marketing department's responsibility,whereas the CEO is in charge of differentiation