Multiple Choice
Compared with simple products like flour or toilet paper,complex products such as cars or hotels:
A) Require less efforts to create image differentiation
B) Greater potential for differentiation
C) Offer similar opportunities for differentiation--it all depends upon the creativity of product designers and marketers
D) Run the risk that differentiation will restrict them to a narrow market niche
Correct Answer:
Verified
Correct Answer:
Verified
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