Multiple Choice
Radio has a number of advantages for the small business owner,such as:
A) friendliness,in that radio ads are more active than print media ads.
B) easily measurable results and testable strategies.
C) long life span.
D) the ability to personalize the ads to the specific customers.
Correct Answer:
Verified
Correct Answer:
Verified
Q58: Most magazines printed today are broad,general interest
Q59: What questions does the small business owner
Q60: Other cost saving suggestions for advertising expenditures
Q61: Banner ads are small rectangular ads that
Q62: Specialty advertising gives small businesses an opportunity
Q64: One disadvantage of newspaper ads is their
Q65: Name and discuss the four methods of
Q66: Your small firm is considering using print
Q67: For advertising to work it should:<br>A)fit into
Q68: The most meaningful unique selling proposition:<br>A)identifies as