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    Small Business Management
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    Exam 10: Creative Use of Advertising and Promotion
  5. Question
    Your Small Firm Is Considering Using Print Media,specifically,newspapers for an Advertising
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Your Small Firm Is Considering Using Print Media,specifically,newspapers for an Advertising

Question 66

Question 66

Essay

Your small firm is considering using print media,specifically,newspapers for an advertising campaign.Explain the advantages and disadvantages of this medium.

Correct Answer:

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Newspapers provide several advantages...

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