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    Essentials of Services Marketing
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    Exam 10: Crafting the Service Environment
  5. Question
    According to Steve Broughton, the Key to Driving Unwanted People
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According to Steve Broughton, the Key to Driving Unwanted People

Question 10

Question 10

Multiple Choice

According to Steve Broughton, the key to driving unwanted people away is ____________.


A) classical music
B) laws
C) direct recourse
D) indirect recourse
E) segmentation

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