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Although There Are Many Routes to Competitive Advantage,the Two Biggest

Question 32

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Although there are many routes to competitive advantage,the two biggest factors that distinguish one competitive strategy from another are


A) whether a company's overall costs are lower than a competitors' and whether the company can achieve strong product differentiation.
B) whether a company can offer the lowest possible prices and whether the company can get the best suppliers in the market.
C) whether a company's target market is broad or narrow and whether the company is pursuing a low cost or differentiation strategy.
D) whether a company can achieve lower costs than its rivals and whether the company is pursuing the industry's sales and market share leader's role.
E) whether a company can build a brand name and an image that buyers trust.

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