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Which of the Following Pricing Approaches Should Be Used by a Profit-Oriented

Question 168

Multiple Choice

Which of the following pricing approaches should be used by a profit-oriented retailer if its demand curve is down-sloping to the right for a while-but then actually bends back to the left at lower prices?


A) Psychological pricing
B) Prestige pricing
C) Average-cost pricing
D) Bait pricing
E) Penetration pricing

Correct Answer:

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