Multiple Choice
Which of the following statements is True regarding positioning?
A) Positioning refers to how managers think about proposed or present brands in a market.
B) Positioning issues are not important when competitors in a market appear to be very similar.
C) Usually, the positions of products are related to six or seven product features that are important to product managers.
D) None of these statements is true.
Correct Answer:
Verified
Correct Answer:
Verified
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