The Relationship Between a Company's Mission, Goals, and Objectives and Its

Multiple Choice

The relationship between a company's mission, goals, and objectives and its strategy is best described by which of the following statements?

A) Developing a company's strategy lays the groundwork for creating its mission, goals, and objectives.
B) The mission, goals, and objectives spell out the ends the company wants to achieve, and the strategy defines the means for reaching them.
C) Although managers must change a company's mission, goals, and objectives as competitive conditions change, they should avoid adjusting the company's strategy to prevent the company from losing its focus and momentum.
D) There is no real link between a company's mission, goals, and objectives and its strategy.