Multiple Choice
To illustrate the benefits of the Dixie Chopper brand lawn mowers to professional landscapers,the salesperson asks prospects to participate in a mowing race.Even if the competing mower has a wider cutting area,the Dixie Chopper always wins because it is the only lawn mower that can travel fifteen miles per hour.What approach does the Dixie Chopper salesperson use?
A) Referral
B) Premium
C) Complimentary
D) Showmanship
E) Product
Correct Answer:

Verified
Correct Answer:
Verified
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