Question 1

Consistent quality is unimportant to today's consumers.

Accepted Answer

A) True 
 B)False

Question 2

Which of the following is NOT one of the views of a firm's sustainability triple bottom line performance?

Accepted Answer

A) Financial 
B) General 
C) Environmental 
D) Social

Question 3

Which of the following is NOT of the six broad dimensions of customer value that collectively create the customer benefit bundle?

Accepted Answer

A) Negotiation 
B) Quality 
C) Flexibility 
D) Innovation

Question 4

A firm can form strategic alliance abroad through which of the following arrangement?

Accepted Answer

A) Collaborative effort 
B) Nationalization 
C) Global discount 
D) Internationalization

Question 5

On a per capita basis,as a nation Canada is one of lowest emitters of greenhouse gases in the world.

Accepted Answer

A) True 
 B)False

Question 6

Labour productivity in Canadian business has improved by an average of 3.1 percent annually over the past four decades.

Accepted Answer

A) True 
 B)False

Question 7

Measuring the number of square metres of carpet installed per day by an installer working for a flooring company is example of a multifactor measure of productivity.

Accepted Answer

A) True 
 B)False

Question 8

Multifactor productivity measures are determined by measuring more than one of the input resources used to produce outputs.

Accepted Answer

A) True 
 B)False

Question 9

Which one of the following statements is TRUE?

Accepted Answer

A) Increased market segmentation and technological advances mandate long development cycles. 
B) Recent trends are for manufacturing firms not to involve operations until the final design stage has been reached. 
C) The process of concurrent engineering requires design engineers,manufacturing specialists,and marketers to work jointly in designing a product and selecting a production process. 
D) Firms like Ford and Honda found that the concept of concurrent engineering is not cost effective.

Question 10

Competitive priorities state the dimensions on which a firm can excel.Which one of the following statements about each dimension is TRUE?

Accepted Answer

A) Emphasizing low price is most appropriate for differentiated products in the growth stage of demand. 
B) A firm that intends to excel at high-performance design quality can succeed only when its production volume is very high. 
C) McDonald's is a typical example of an organization that excels at volume flexibility rather than quality consistency. 
D) For a firm that gives top priority to customization,volumes for any individual product tend to be low.

Question 11

In order fulfilment,which of the following is NOT one of the nested processes and competitive priorities?

Accepted Answer

A) On-time delivery 
B) High-performance design 
C) Variety 
D) Consistent quantity

Question 12

One factor used to determine market segments is psychological factors.

Accepted Answer

A) True 
 B)False

Exam 1: Creating Customer Value Through Operations

Consistent quality is unimportant to today's consumers.

Which of the following is NOT one of the views of a firm's sustainability triple bottom line performance?

Which of the following is NOT of the six broad dimensions of customer value that collectively create the customer benefit bundle?

A firm can form strategic alliance abroad through which of the following arrangement?

On a per capita basis,as a nation Canada is one of lowest emitters of greenhouse gases in the world.

Labour productivity in Canadian business has improved by an average of 3.1 percent annually over the past four decades.

Measuring the number of square metres of carpet installed per day by an installer working for a flooring company is example of a multifactor measure of productivity.

Multifactor productivity measures are determined by measuring more than one of the input resources used to produce outputs.

Which one of the following statements is TRUE?

Competitive priorities state the dimensions on which a firm can excel.Which one of the following statements about each dimension is TRUE?

In order fulfilment,which of the following is NOT one of the nested processes and competitive priorities?

One factor used to determine market segments is psychological factors.