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    Exam 9: Making Your Case With Persuasive Messages and Proposals
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    A Sales Description Based on Factual Material Will Most Likely
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A Sales Description Based on Factual Material Will Most Likely

Question 56

Question 56

Multiple Choice

A sales description based on factual material will most likely:


A) have an emotional appeal.
B) avoid using the logical appeal.
C) have a rational appeal.
D) use pathos to attract consumers.
E) avoid using logos to attract consumers.

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