Multiple Choice
In an advertising message, the original slogan was "Body by Fisher." The translation in a foreign market was "Corpse by Fisher." This would be an example of which of
The following constraints on international promotion?
A) language barriers.
B) advertising regulations.
C) cultural constraints.
D) local attitudes toward advertising.
E) poor media infrastructure.
Correct Answer:

Verified
Correct Answer:
Verified
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