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    Global Marketing Management Study Set 3
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    Exam 7: Global Segmentation and Positioning
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    Market Segmentation Is a Logical Outgrowth Of
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Market Segmentation Is a Logical Outgrowth Of

Question 79

Question 79

Multiple Choice

Market segmentation is a logical outgrowth of:


A) the demand function.
B) the supply function.
C) efficiency in inventory control.
D) the marketing concept.
E) the product life cycle.

Correct Answer:

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