Multiple Choice
What is a key characteristic of a customer segment of a market?
A) Customers within that segment have different core needs
B) Customers within that segment are homogeneous
C) Customers are considered a mass market
D) Customers within the segment behave differently
Correct Answer:

Verified
Correct Answer:
Verified
Q14: What is not considered a vertical market?<br>A)
Q15: The combination of the target industry segment/niche,
Q16: Successful entrepreneurs tend to<br>A) take complicated approaches
Q17: Give an example of a simple customer
Q18: In general, successful entrepreneurs<br>A) always start capital
Q20: Customer segmentation should be: Meaningful, Measureable, and
Q21: What is the last step to bridge
Q22: An addressable market _.<br>A) is the size
Q23: Identifying the unmet needs of customers in
Q24: What is white space?<br>A) A place where