What Is the Primary Reason Why Retailers Tend to Locate

Multiple Choice

What is the primary reason why retailers tend to locate high-draw items around the periphery of the store?

A) More shelf space for those popular items is available around the periphery.
B) There will be less congestion of customers than there would be in the middle.
C) This arrangement will help to maximize customer exposure to other items in the store.
D) It is easier to put large advertisement signs on the outside walls right next to the items.
E) This arrangement allows customers to travel through the store as quickly as possible.