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Dell's New Line of Computers Is Selling for Up to 20

Question 6

Multiple Choice

Dell's new line of computers is selling for up to 20 percent lower than similar computers sold by its largest competitors.Since Dell's goal is to maximize its sales,it is probably using a _____ strategy.


A) price lining
B) price fixing
C) status quo pricing
D) penetration pricing
E) price skimming

Correct Answer:

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