A Private Academy for Children with Learning Disabilities Has Noticed

Multiple Choice

A private academy for children with learning disabilities has noticed a steadily declining enrollment in spite of the addition of several scholarships.Before conducting any marketing research to explain the decline in enrollment,the school's staff will need to:

A) determine who will be most likely to respond to their survey
B) select a market sample from everyone in the population
C) define the problem to be researched
D) develop a survey to find out exactly what's wrong
E) enumerate the decision factors