Price Lining Refers to

Multiple Choice

Price lining refers to

A) charging different prices to different buyers for goods of like grade and quality.
B) setting a low initial price on a new product to appeal immediately to the mass market.
C) setting a market price for product or product class based on a subjective feel for the competitors' price or market price as the benchmark.
D) setting prices a few dollars or cents under an even number.
E) setting the price of a line of products at a number of different specific pricing points.