Multiple Choice
Some singers sing a great song that shoots to the top of the charts. The singers then go on tour and have sold-out concerts everywhere they appear. Just as quickly (particularly if they are unable to follow their first hit song with a second one) , they are singing in half-filled concert halls, then smaller clubs, and eventually no one wants to hear them perform. Such "one-hit wonder" singers are best categorized as being __________ products (or services) .
A) fad
B) low-learning
C) fashion
D) generalized
E) high-learning
Correct Answer:

Verified
Correct Answer:
Verified
Q52: Procter & Gamble repositioned its Old Spice
Q96: Which of the following quotes from a
Q107: The lack of profit in the introductory
Q130: Reducing the package content without changing package
Q193: Which of the following is a characteristic
Q241: Which of the following products has the
Q243: As product adopters, members of the late
Q244: As product adopters, members of the early
Q249: Which of the following statements about the
Q250: The concept of the diffusion of innovation