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    Marketing Study Set 15
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    Exam 8: Marketing Research: From Customer Insights to Actions
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    The Facts and Figures Related to the Problem Are Referred
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The Facts and Figures Related to the Problem Are Referred

Question 80

Question 80

Multiple Choice

The facts and figures related to the problem are referred to as __________.


A) data
B) statistics
C) variables
D) concepts
E) constraints

Correct Answer:

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