Multiple Choice
Rob only has 30 minutes off for lunch,so he typically goes somewhere within a block or two of his building,and is careful about what he orders.This is an example of which situational influence in the purchase decision process?
A) purchase task
B) social surroundings
C) physical surroundings
D) temporal effects
E) antecedent states
Correct Answer:

Verified
Correct Answer:
Verified
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