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    Marketing Study Set 15
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    Exam 5: Understanding Consumer Behavior
  5. Question
    Another Name for the Analysis of Consumer Lifestyles Is Called
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Another Name for the Analysis of Consumer Lifestyles Is Called

Question 195

Question 195

Multiple Choice

Another name for the analysis of consumer lifestyles is called __________.


A) demographics
B) psychographics
C) social statistics
D) physiological needs
E) sociographics

Correct Answer:

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